Take a lot more money home by selling like a proChanging the world, one site at a time…

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Hello. I am Peter Carruthers.

I have helped thousands of small business owners since 1992. At first I focused on helping them survive business closure. I realised that: Almost none of their businesses would have had to close if they had made enough sales.

Even now, almost every business problem I see results from too little income flowing into a business. This is almost always caused by too few sales. Business Warriors exists to help you make more sales: To move you from danger to survival, and then from survival to prospering.

I focus on business owners (most of whom don't much like selling) and I welcome anybody else who needs inspiration and help selling enough to make a wonderful living.

You Get a Daily Nudge to Help You Sell a Lot More
I bet you did not start your business expecting to face the myriad daily challenges you now face?

Just one thing holds you back from consistent success: More sales.

And "More Sales" starts with "Just One More Sale". It's like that old adage about eating an elephant: Take one bite at a time. And that's what Business Warriors membership will do for you. Imagine just one more sale today, then tomorrow, then the day after, ...

I did the post-it on the PC bit from yesterday's sales idea… It works! But you know that already. I called 3 clients yesterday and converted all of them. Over R40k in 3 calls.
Savyra Meyer
You don't need great selling skills, although I will share those with you.

You don't need great marketing skills either, although I will share those with you as well.

All you need to do to make just one more sale today is to sit down and do it. And that is where I really can help you.

Each morning I will email you an idea that is worth just one more sale.

That email is a tiny bite of sales or marketing magic. You will be able to read it in less than five minutes. But it will prompt you to take a few minutes to focus on just one more sale. And that is exactly what will happen: Just one more sale. And that's a little more money in the bank. Then we do it again tomorrow. Small bites, short focus, many sales, and your dreams fulfilled from your desk.

You can share these with any relevant person in your business because everyone has some contact with clients, and each of these contacts is a light sales opportunity.


You get personal training and consulting to help you sell more
Many of my clients face challenges that need more personal attention.
Thank you so much for taking time to look at my email/response/follow up process for gathering leads. Your input is highly valued and I will be implementing the suggestions you have made post haste. It is this type of service that makes my subscription to BW worth its weight in gold.
Mike Lawrie
If this happens to you just email me about the problem. (I read my own mail so it is always confidential.)

I will set up an appointment to talk via Skype and we will discuss the issue until you are comfortable enough to carry it to the next stage.

If I notice a trend, with a few members facing a similar problem, I will schedule a webinar to deal with it "Live".

One of the benefits of this kind of consulting approach is that I can cross-pollinate ideas across industries, creating approaches that are truly unusual. In markets where the competition is tough this leads to impressive sales results.

You get a weekly sales training course to help you sell more
Each week I do an hour of live training online. I also record each session as a video for online viewing on demand, or for download.


After your impassioned webinar on Tuesday, I wrote an email to my 1,000 loyal fans. So far today I made 10 sales based on that single email (that was fun writing, too). Total value of sales close on R4k. So, thanks again for kicking my butt. Don't stop - it's so lekka!
Frank Muller
This training happens in short bursts, which makes it much easier for you to assimilate each lesson, and apply it in your own business. Rather than trying to remember an entire day of theory to apply in your next meeting.

This means that for the price of a single offline sales seminar, you get 52 hours of training focused on improving your selling and marketing skills in small nudges over each year.

And, you pay in small monthly chunks as well , as you learn and implement, rather than pay one outlandish fee up front..

It also means that you can raise issues pertinent to your own industry, anonymously, in front of a group of small business peers. It's wonderfully sobering to see what 100 others think about your new sales presentation, or your new USP (Unique Selling Proposition), or your new website.

You can also share these videos with anyone in your firm who you think might benefit.


You face no risks, no obligations. If I do not deliver, you cancel.

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If you want a more in depth overview of what you get when you join Business Warriors, and how one person can support so many Warriors, then please click here.
© 2013 Martinsen Carruthers AS Contact Us